One month, I will dive into more details for my members but here is a thought for everyone to ponder.
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Does premiums outperform discounts?

Let me give you a more clear example: Why does Sports Illustrated gives away a football phone or sneaker phone or a football team jersey of your choice? Why not just offer 50% off? The truth is.... premiums out pull discounts! People will subscribe JUST to get the darn football phone! Its been proven year after year after year.

So....

How could you use this example in your business?? (also consider the "gift with purchase" strategy cosmetic companies use)

George

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